Cosmetic Brands in India for Personal Care

Did you know – the Indian cosmetic market is valued at approximately $28 billion? There is increasing competition for herbal cosmetic products among global consumers. With so much craze for organic products, there is no wonder why there are dozens of cosmetic brands in India

For the majority of women, skin care is a routine task. From Cleansers to Scrubs to Facemasks, there is so much to choose from. There are numerous cosmetic brands in India that cater to the needs of Indian skin tones.  The Indian cosmetic industry is booming, with many new brands offering a large variety and wooing consumers through their innovative products.

Cosmetics have always held an important place in women’s lives. From skincare to hair care, fragrances, and makeup – cosmetics enhance the beauty of one’s body. In this post, we’ll take you through some of the best cosmetic brands in India that focus on high-quality ingredients and give you blemish-free skin.

1. 9 Best Cosmetic Brands in India

There are several cosmetic brands in India, such as Biotique, Lakme, Himalaya, Nivea, etc., that are catering to the needs of customers worldwide. These brands have been supplying the best quality skincare products that not only promote nourishment but promote holistic wellness. 

Here is the list of top cosmetic brands in India that are priding themselves in the global market. The below list can help you choose the right product that makes you look flawless. 

1.1. Biotique

Biotique is one of the much-loved cosmetic brands in India that we can trust without worrying about the side effects. Whether you want to keep your skin youthful or get rid of pimples & dark spots, Biotique Skin Care products are the best. 

The products are 100% preservative-free and enriched with chemical-free ingredients. Biotique has a range of makeup and skincare products that not only make you look pretty but nourish your skin from the deep.

Create a perfect skincare routine with the base cosmetic brands in India and get glowing skin without leaving the comfort of your home. 

1.2. Himalaya

Many people consider Himalaya as a ‘Teens Brand.’ From face wash to sunscreens, most of us might have transitioned to the skincare regimen through this Indian Brand. Being purely organic, I feel safe experimenting with different products of Himalaya Herbals. 

The special blend of herbs helps remove daily impurities, dirt, and even makeup without hurting the skin. Even the scrubs combined with exfoliating granules are smooth on your skin, giving clear, soft, and refreshing skin.

The best thing about Himalaya products is that they are affordable and skin-friendly. If you are a cruelty-free lover, you must grab these products, as Himalaya does not test its products on animals. What are you waiting for? Pick your favourite product today!

1.3. Lakme

Lakme is the patent brand of every Indian household. This Indian cosmetic brand was launched by Hindustan Unilever in 1952 and is ranked #1 among the cosmetic brands in India. You all might have watched your mother, sisters, and aunts using it for years. It is one of the trusted and popular cosmetic brands in India when it comes to skincare. 

If you are looking to buy makeup products on a budget, you can count on Lakme. From kajals to lipsticks, primers, concealers, bronzers, and blushers – there are plenty of products to choose from. As a trusted brand, Lakme continues to be innovative with its innovative approach and wide collection of products.

It takes pride in being the first brand to introduce makeup to Indian women. Whether it is about the products or the services offered at Lakme Salons, you can be assured of ONLY the finest. 

1.4. Lotus Herbals

Lotus Herbals is one of the prominent cosmetic brands in India. It was started in the year 1993 and gained huge popularity in 2005. The unique thing about Lotus herbal products is the use of herbal and organic ingredients. 

Lotus Herbals offers an extensive range of sunscreens, body lotions, moisturizers, night creams, face wash, lip colour, and more that suit all types of skin. Being embraced with modern science and the best of Ayurveda, you can count them as the best and safest products for skin and body.

With so many brilliant products of Lotus Herbal, it is possible to achieve the best skin. Go ahead and pick a product that your skin would love. Whether you want to enhance your looks or want to nourish your skin, you will find a suitable product that meets your requirements. 

1.5. Kama Ayurveda

Kama Ayurveda is another renowned Indian brand offering a wide range of skin and hair care products. Ayurveda is experiencing a surge of interest not only in India but globally as well. Kama Ayurveda has become a buzzword in India and the global market, with its products focused on natural wellness. 

The rising awareness of skincare has culminated in hybrid products such as serums, face masks, and more. With no artificial colours, petrochemicals, animal ingredients, and fragrances – one can expect a completely natural remedy for all their skin and hair problems.

Kama Ayurveda was started in the year 2002 with the motto of promoting natural wellness through pure and authentic Ayurveda. The products are widely used in leading spas and received huge recognition. If you are looking for safe, efficient, and gentle products, Kama Ayurveda is the brand you are looking for. 

1.6. Mamaearth

Mamaearth is a revolutionary Indian brand when it comes to mother and childcare products. The company has stunned the market with a fabulous range of skin and hair care products for new moms. Initially, it was launched in 2016 with 6 products in the baby care range. Today, it has diversified into skincare products for men and women, catering to more than 1.5 million consumers across the country. 

The key selling point of MamaEarth’s products is the ‘No Toxins Policy’ that ensures 100% safety for newborn babies and mothers. You will find an exclusive range of products from moisturizers to cleansers, scrubs, toners, face packs, face wash, body lotion, shampoo, conditioner, serum, and more.

The company is continually innovating its products to make the world safe for babies and reduce parental stress.

1.7. Plum

Plum is an online cosmetic brand established in July 2014. It happens to be India’s first 100% vegan beauty brand. Plum offers 100% vegan products free from dairy and honey. Most of their products are extracted from plant sources.

The best thing is the products are enriched with some of the richest sources of natural nutrients that help protect, repair, and nourish the skin. If you are looking for a 100% natural product, this Indian cosmetic brand is sure to find a place in your choice set.

Plum Goodness products are no doubt a joyful and nice treat to restore youthful looks and maintain your skin at its best. With a perfect balance of natural and beneficial ingredients, Plum offers the best products for skin care

1.8. Sugar Cosmetics

Sugar Cosmetics is one of the fastest-growing premium cosmetic companies in India. Founded by Vinneta Singh in 2015, this cruelty-free makeup brand offers a wide range of premium products. With a prime focus on selling Millenial-friendly skincare products, their products suit all types of Indian skin tones.

The best-selling goods in the skin, lips, eyes, face and nails categories make a great fit for Indian skin tones throughout the year. With a cruelty-free line that is high on performance, Sugar Cosmetics is growing aggressively with 30,000+ retail stores in 130+ cities.

They do not use any substance that is harmful to the skin. The level of consumer engagement and dedication to the cosmetic industry is growing rapidly.

1.9. Iba Cosmetics

Iba Cosmetics is India’s first Halal-certified beauty and personal care brand. It also has PETA and vegan certifications. They provide pure, high-performance, ethical cosmetics to all beauty seekers. They are based out of Ahmedabad, Gujarat, India, and cater to the requirements of PAN India and also internationally.

Founded by Mauli Teli & Grishma Teli, Iba Cosmetics is home to a wide range of makeup, skincare, hair care, body care, and perfumes that are free from animal derivatives, alcohol, sulfates, and parabens. The ethos of “What Makes Us Beautiful Must Also Be Beautiful” is at the core of any new product launch or initiative at Iba.

2. Conclusion

For the last couple of years, the Indian cosmetic industry has been evolving continuously. Indian consumers are moving from basic cleansing & moisturizing routines to sophisticated regimens that include – night creams, serums, hair masks, and more.   

Millions of local and global consumers appreciate the above cosmetic brands in India. If you want to choose the right brand or product for your skin type, I believe this post might have been helpful. These are the best cosmetic brands in India that can give you the best looks and results. 

What do you think about these cosmetic brands in India? Leave your comments below!

3. FAQs

  • Which cosmetic brand is best in India?

There are several homegrown Indian brands offering the best quality products made from chemical-free ingredients. Some of the popular cosmetic brands in India are – Himalaya, Biotique, Lakme, Plum, Suga, etc.

  • Is Sugar an Indian brand?

Sugar Cosmetics is a homegrown Indian brand founded by Vineeta Singh.

  • Is the cosmetic business profitable in India?

In India, the cosmetic business is highly profitable, and you have a good scope of business – if you manufacture chemical-free products.