When it comes to special occasions, ethnic brands in India can make women go gaga. Whether it is saris, lehenga, salwar suits or kurtis – new trends are created and evolved on a daily basis.
An Indian woman expresses herself in many ways and her choicest ethnic sari is always one of them. We consider sari to be the timeless popular attire across the Indian subcontinent.
Ethnic saris are ageless fashion statement irrespective whether your sari style is a classic one from Madhubala era or chic like Pooja Hegde. The top ethnic brands in India will always have something in store for you.
Best Ethnic Brands in India
Saris are the only traditional Indian outfit, worn by women in most of the social occasion. There are many different sari brands in India. An ethnic Sari adds up to the attractive look in women.
We are here with the top 6 ethnic brands in India to update our readers who are passionate about their sari collections for their wardrobe.
1. BharatSthali – Live with the traditions
BharatSthali is a famous ethnic brand in India that takes you through an incredible journey of Indian heritage. The brand brings in regional flavour and culture with each of their masterpieces.
They also understand that if there is a single Indian attire that is timeless and boasts of our cultural roots, it has to be the sari only. It is as typical as the Indian woman!
Bharat Sthali saris are vibrant, smooth and lustrous, and they have the hand-woven speciality. The brand is famous in ceremonies, religious functions and festivals.
The brand has been able to bring together the fashion and textile designers, weavers and artists, to create a delightful treasure of exclusive collections.
BharatSthali saris have the purest of silk yarn, shiniest of threads, magnificent of patterns and style. You can visit their emporium or place an order online at BharatSthali to make your dream sari reaching your doorstep.
2. Nalli Silks – First & The Finest Since 1928
Adored by the sari lovers in India and abroad, NalliSilks is one of the trusted ethnic brands in India. The brand is famous for the exclusive range of “Kanchipuram” and other heritage south Indian silk saris.
Besides the silk, it also has a most extensive collection of Banarasi, Kota and Rajkot Patodas and lightweight versions like Crepes and Chiffon. Nalli also has a wide range of Kanchipuram, Chanderis, Bangalore Silk, Balucheris, Tussar and Gadhwals, to name a few.
Being the first and the finest, they are close to the heart of every sari lovers for generations by being true to their core value of trust and quality.
Today “Nalli Silks” is a household name and ultimate destination if you are looking for wedding and festival saris.
Over time, NalliSilks has discovered the finest of material craftsmanship and the best of weaving for the customers.
They have branded exclusive retail stores in major Indian cities and places like USA and Singapore for expatriate Indians.
Customers can pick up their choicest ethnic saris from the online Nalli Silks.
3. Deepam Silk – Beautiful Weaves for Beautiful Beginnings
Deepam is truly an ethnic brand in India for your sari inspiration. The grand old brand has about 50 years of legacy behind its creation. The brand is synonymous with the finest silk saris to make every celebration of life cherished.
They have a vast collection of Mysore Silks, Tissue, Jhamdhani, Patolas and Banarasis to name a few.
The brand is trendy in bridal wear segment. The grand bridal collection is a designer gold tissue saree enchants with diagonally placed gold and silver zari floral lines. It is well complemented by red gold zari border with floral vines, brocade and green selvedge.
On top of it, the red gold zari brocade pallu and a red tissue blouse with zari border render an elegant finish. Deepam had designed the gorgeous masterpiece for Aishwarya Rai for her temple wedding function in Tirupati.
An ideal Deepam woman is a typical Diva personality and a woman of substance. She is always glamorous, sophisticated and a bit mysterious. Her prettiness never ends, and she creates her style statement with creative drapes with the beautiful Deepam Collections.
Customers can make their purchase, from exclusive branded retail outlets or various e-commerce portals including Deepam.
4. Gaurang – Hathi Ghoda Palki
The label “GAURANG”, is one of the top ethnic brands in India personifies elegance, captivating beauty of traditional handlooms and the great weaves.
The conventional motifs are inspired by the sculptures of South Indian temples and floral designs drawn from nature. These are the true hallmark of the brand Gaurang.
Designer Gaurang Shah has always been championing the heritage weaves long before the ‘Make in India’ campaign. Since the launch of the label in 2012, the designer has become a brand synonymous with go-to for the most exquisite hand-woven traditional wear.
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The brand has the mastery of using the Jamdani technique with pure zari on cotton and silks. His works have attracted the patronage of leading Bollywood celebrities like Sonam Kapoor, Vidya Balan, Dia Mirza to name a few.
Customers can visit the Gaurang Boutiques located in major Indian cities and London. Recently the brand has launched the e-commerce initiative to tap buyers yearning for hand-woven weaves from places where Gaurang does not have a presence.
5. Sakhi Fashions – Making modern woman look and feel great
The brand Sakhi Fashions is all about the women of today. Conceptualized and created by the talented team of mother-daughter designer duo Chandra and Neeta – Sakhi Saris helps modern women to celebrate in style.
For the women of substance, Sakhi has a wide range of ethnic designers saris produced from quality weaves like Kanchivaram, Chiffon, Cotton, Crêpe, Georgette, Lace, Matka, Net, Organza, and Tussar. The brand ensures that the procured quality fabrics then well complemented with traditional craftsmanship.
The master craftsmen of the Sakhi Studio put their heart and soul with the use of magic crafts such as Cut Work Applique, Badla, Chamki (Sequins), Embroidery and mirror work and bring forth the grand masterpiece- Sakhi.
In case you like to check out the wonderful world of Sakhi Fashions, please pay a visit to Sakhi’s exclusive boutique store in Indira Nagar, Bangalore.
You can also book your order online at Sakhi Fashions.
6. Mysore Saree Udyog – Buy Swadeshi Handloom
Mysore Saree Udyog is a heritage institution that has been in the Indian Ethnic fashion business for more than nine decades. It offers the customers genuine and authentic Mysore Silks at prices that are exceptional value for money.
The company also has extensive collection of handloom , Pure silk crepes, Chiffons, Georgettes and Bandhini saris.
A Leading Ethnic Indian Fashion Manufacturer & Retailer, Mysore saree Udyog is the ultimate destination for sari lovers. Customers can buy the exclusive silk saris from the company’s stand alone showroom, located only at Mahaveer Mall, Bangalore.
Vanity Fair, the Lifestyle magazine from Germany has rated Mysore Saree Udyog as one of the Top-10 Retail Destinations in the World!
You can also buy online by logging on to the e-commerce portal of Mysore Saree Udyog.
Let’s wrap up with your views
Indian women love their saris, and they make this timeless garment their own. No other attire gives you so much versatility, and you can play around the drapes to make you look stunning.
There are classic drapes, contemporary drapes, styles for the brave-hearted, and styles to take an average day from normal to ooh-la-la. Hope you are now well set to try out any of these six gorgeous ethnic brands in India.
If you want to know more on them, please feel free to post on the comment box below.
Let us know your preferred ethnic sari brand, and we will be happy to make a feature on the same in any of our forthcoming articles.