Are you looking at buying footwear for casual, formals or sports activities? With emerging fashion trends, footwear has become an important part of the overall appearance. Irrespective of your fashion statement, it is important that the footwear is appropriate to the occasion. There are some front-runners in Indian Footwear Brands like – Liberty, Paragon, Lakhani, Metro, VCK etc that offer unmatched choice at unbeatable price.
With so many Indian Brands offering quality and durable footwear, buying trendy shoes is a bit confusing for some. Here, we have shortlisted six most popular Indian footwear brands of the year 2019 and 2020 – based on the market feedback, online product reviews and buying trends.
Let’s take a look…….
LIBERTY – A Feeling Called Liberty, Express Yourself
Liberty is an indigenous homegrown brand, having a strong brand presence for more than 50 years now. The brand is famous for quality and customer satisfaction. The brand’s recognition as one of the most trusted brand in India has added a feather in the cap in its already colourful portfolio of 10 plus sub-brands.
Liberty sub-brands are broadly AHA, COOLERS, FOOT FUN, FORCE 10, FORTUNE, GLIDER, HEALERS, LEAP 7X, PERFECT & SENORITA, catering different market segments with unique USP’s.
Liberty ad campaigns are youthful and try to catch the imagination of the youth. The brand has around 771 new arrivals ( new design and unique style) in the current festive season .
“Fortune Men’s Tan Formal Lacing” has the “WOW‘ element that would appeal to all high-end corporate executives. “Dupley New” would undoubtedly make you the winner in your weekend tennis session.
For Women, “Senorita” would go very well with the matching light colour Chikankari suit, extending a “fairy look” to the personality.
And not the least for the little young star in the family, Liberty has ” Lucy & Luke Kids Blue Casual POLO Sandal”.
Louis Philippe – The Upper Crest
Louis Philippe is a Luxury Indian brand of men’s apparel, shoes & accessories launched in 1989, enabling Indian customers to buy the luxury footwear of global standard in quality and designs, within the country.
The brand delivers superior design capabilities combined with innovative product development with an enhanced luxury feeling by ensuring authenticity.
Today Louise Philippe is the fastest-growing Indian premium shoe brand, owned by Aditya Birla Group.
“Louise Philippe- black slip-on “ is perfect for your day to day wear with a formal blazer and matching trouser but the “ lace-ups’ would be more appropriate for the office party.
For the party occasion, you can try a three-piece dark suit with a matching tie and a buttoned-down shirt. You can also invest in a brown lace-up and a black loafer for different occasion.
Paragon- The journey of 45 years to becoming a household name
Paragon rubber footwear needs no introduction. While it continues to be its top flagship product, the brand spells the assurance of quality and affordability to a full range of other footwear.
Today it has over 20 plus sub-brands under its parent brand umbrella. A few of them are Solea, Paragon Max, Stimulus, Parasite, Fender, Escoute, Walkie, Rubber-based, Vertex, School Shoes, Flat Lite, Princess, Sonar, Casual, Dolly, and Meriva selling across the country.
All paragon products are reasonably priced and appeal to middle-class customer segment. “Men’s Max Formal Shoes ( both black and Brown )” are perfect for young executives in private and government.
The black slicker sandal is fit for the college graduates for their weekend campus visit. It goes very well with a casual white Kurta and the faded levies. The fairer gender can try out the “Women’s Solea Golden Ethnic Sandal/ Chappal” for the weekend activities with matching casual outfit.
Paragon has 1300 plus new arrivals in this festive season. No wonder even after 45 years, the brand is enjoying the spirits of ‘Paragon Pehen Ke Chalo’ and ‘Chalta Rahey’.
KHADIM’s – In step with every Indian
“Khadim“ is India’s third-largest retailer with about 500 plus branded retail store across the country. The company’s expertise in distribution, merchandising, and aggressive marketing are the main factors for success.
From sports shoes, formals, casuals, loafers, party-wear, ethnic to semi-formals,” Khadims” caters to all the needs of both men and women. It has a portfolio of sub-brands like Sharon, British Walkers, Soft Touch, Adrianna, Bonito, Pro, and Turk.
”Pro Men Blue Sneakers” is the ideal combination for going to the night show at PVR. Your faded wrangler with maroon V style top would gel well with this foot year.
“Khadim’s Women Beige Casual Loafer Shoe” is perfect for the lady of the house for her next kitty party outing. It can go well with your matching Sarees or Shalwar Kurty as well.
RED TAPE – Fashion for your feet
Red Tape – The flagship brand of Mirza International Limited, was launched in the year 1996. The brand has a variety of styles and shapes catering to men, women and children in India.
Salman Khan, the popular heartthrob hero from Bollywood was the first brand ambassador to endorse the brand to the youth and that did the trick.
The brand offer you boots, Oxford Shoes, Canvas Shoes, Sports Shoes, and much more. Also, if you want some fabulous Casual shoes, then do check out their Bond Street Series.
Today, Red Tape is available in 40 exclusive stores and 400 multi-brand outlets across the country and contributes about 23% to the company’s total sales turnover.
Red Tape footwear is also available in leading international retails including Next, River Island, Monsoon Dune, Oasis and Harrods.
SPRAX – Add Sparx to your life
Sparx is one of the leading Indian footwear brands that has achieved a rank of 3rd ‘Most Trusted Footwear Brand‘. Sparx, as a brand, always stands for quality coupled with the “can-do spirit”.
This Indian Footwear Brand mostly relies on celebrity power to position itself as a premium sports shoe brand. The brand had the Bollywood hero Neil Nitin Mukesh (in the past) and now Akshay Kumar as the brand ambassador.
Sparx is one of the trendiest sports shoe brands in India that delivers the style element. With their revolutionary design and budget-friendly prices, Sparx has a good grip on the sports footwear market in the country.
Sparx has adopted the ad slogan ” Add Sparx to your life”, and the brand has the tagline “Go for It” to address the market.
These are some of the best footwear brands in India offering high quality, durable, stylish and trending products. As the footwear market continues to expand, we can expect several footwear trends in the coming years.
The top Indian footwear brands are well aware of the market sentiments and scenario. They often introduce new elements of design and style to retain the customers and stay ahead in business.
More and more Indian Footwear Brands have adopted advanced and innovative technology in shoe production to improve productivity.
The post is an effort to update the readers with unbiased views on some of the best footwear brands in India.
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